Lego Starts Recycling Programs For Its Plastic Bricks
[Source: Washington Post]
Lego is looking to keep its plastic bricks out of the trash.
The Danish toymaker is testing a way for customers to ship their unwanted bricks back and get them into the hands of other kids.
It said Tuesday that customers in the United States can print out a mailing label on its site, dump their used Lego bricks in a box and ship them free. Lego said the pieces will be cleaned, put into boxes and given to Teach for America, a nonprofit group that will donate them to U.S. classrooms. Some bricks will be also sent to the Boys & Girls Clubs of Boston for their after-school programs.
Lego said if the test is successful, it may expand the program beyond the United States next year.
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